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Diamond, S: The Visual Marketing Revolution

26 Rules to Help Social Media Marketers Connect the Dots

Use breakthrough visual thinking and visual communication tools to solve your toughest online marketing problems, and build more powerful connections with customers and prospects than you ever could with text alone! Stephanie Diamond's Make It Visual is the only up-to-the-minute, step-bt-step handbook for online marketers who want to take full advantage of today's newest visual tools. Diamond reveals how to develop winning social marketing strategies using visual maps and templates...bring the power of visuals to every business "story" you tell...leverage online visual tools to analyze and improve your results. From mindmapping to Pinterest to Prezi, Diamond covers it all, helping you persuade online with outstanding visuals...tell compelling visual stories through social media platforms...visually guide your online buyer's journey...organize your ideas graphically...leverage presentation tools that go way beyond PowerPoint...make even the most abstract ideas tangible and intuitive...use proven visual tactics for Facebook, Twitter, Pinterest, Google , mobile apps, sites, landing pages, and more!
For broad audiences of online marketers, small businesses, design and e-commerce professionals; and for the huge audience for specific visual tools ranging from mindmapping to YouTube and Pinterest.

Portrait

Stephanie Diamond is a thought leader and management marketing professional with 20-plus years of experience in building profits in more than 75 different industries. She has worked with solopreneurs, small-business owners, and multibillion-dollar corporations. As a best-selling author, she has written six business books, including Social Media Marketing for Dummies and Social CRM for Dummies. She worked for eight years as a Marketing Director at AOL. When she joined, there were fewer than 1 million subscribers. When she left in 2002, there were 36 million. While at AOL, she developed a highly successful line of multimedia products that brought in an annual $40 million in incremental revenue. In 2002, Stephanie founded Digital Media Works, Inc. (DigMediaWorks.com), an online marketing company that helps business owners discover the hidden profits in their businesses. She is passionate about guiding online companies to successfully generate more revenue and find their real value. As a strategic thinker, Stephanie uses all the current visual thinking techniques and brain research to help companies get to the essence of their brands. She continues to focus on helping companies understand and communicate their value to customers. Stephanie received a BA in Psychology from Hofstra University and an MSW and MPH from the University of Hawaii. She lives in New York with her husband and Maltese named Colby.

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Beschreibung

Produktdetails

Einband Taschenbuch
Seitenzahl 368
Erscheinungsdatum 16.05.2013
Sprache Englisch
ISBN 978-0-7897-4865-2
Verlag QUE
Maße (L/B/H) 23.1/17.7/2.2 cm
Gewicht 680 g
Abbildungen Illustrations (colour)
Buch (Taschenbuch, Englisch)
Buch (Taschenbuch, Englisch)
Fr. 32.90
Fr. 32.90
inkl. gesetzl. MwSt.
inkl. gesetzl. MwSt.
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